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Procacci Brothers

Estrella Naciente

The “Estrella Naciente” Scholarship fund is dedicated to providing educational opportunities for young leaders in the Hispanic community. We created a video to detail these students’ struggles and highlight the company that is rewarding their hard work.

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Documentary Style Video

Procacci Brothers is one of the largest fresh produce companies in North America and operate several warehouses throughout Pennsylvania and New Jersey. They came to us to spread awareness for their non-profit program, The “Estrella Naciente” Scholarship fund. The fund is dedicated to providing educational opportunities for young leaders in the Hispanic community. We were given the opportunity to meet the leaders behind the company while documenting the notable history and generous contributions provided by the Procacci organization. After spending a day with the scholarship recipients, we toured and filmed the Procacci facilities to learn more about how delicious produce is created!

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