You can't out-target the algorithm. You can only out-supply it.
Strategy & Production for Digital Ads. We make them, test them and build on what wins.
Burt's Bees, made by The HerdStrategy & Production for Digital Ads. We make them, test them and build on what wins.
Burt's Bees, made by The HerdAnd ads wear out fast.Meta's own data shows buyers are 45% less likely to click an ad they keep seeing. So we make a new ad for each stage, before the last one wears out.
Share of buyers by stage: a typical split, our read.
Made by us for e-commerce, franchise and enterprise brands.From pet care and beekeeping to home care, food and entertainment.
Hard RockPetBeing
Interim HealthCareBurt's BeesPrimal BeeLuis FonsiValleyStarPrimal BeeAnkerLaifenLitter SaverAccoladeEva+AvoDREOHard RockPetBeingHard RockAnkerPetBeingBurt's BeesPrimal BeeDREOLuis FonsiLaifenRead. Build. Test.We find where your buyers are, make the ads each stage needs and build on what wins.
Where buyers talkWe read what your buyers say in reviews, comments and forums, the places they talk when no brand is listening. Every round we test adds more to read.
Ronin Creative Studios, MiamiOne tight process from plan to final cut. An ad for each stage, each matched to the page it sends people to.
Test
Test
Winner
TestThe winner staysWe track every ad with your media buyer, keep the winners, replace what is fading and test new messages and audiences, so nothing runs past its best.
Kyle walks you through each stepOn camera, coming soon.The people who read your market are the ones who plan and shoot your ads, so nothing gets lost in a handoff. Backed by a US based editing and production team.
KrisProductionKyleStrategyElieGrowth
As our organization has strived to become more efficient, The Herd Agency has become our go-to resource for video/digital creative and production. Their ability to provide a superior product on budget and schedule has made them indispensable to our success.
The Herd was not only easy to work with, but extremely efficient and creative. They were able to handle a large scale production during Covid-19 without shooting any footage, and still developed an amazing video that will help us to launch our brand’s new look. We highly recommend The Herd.
The Herd has been great to work with for many years. They have helped us to cover over ten communities in three states. Their style has been integral to our video marketing, I would highly suggest their services.
Our sales have directly risen as a result of our partnership with The Herd. They have been with me every step of the marketing journey, from strategy to implementation. Now, our marketing competes with the national QSR brands.
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No commitment after it.Book a 30 minute call. We'll map your first month: the buyers, the messages and the production plan.
Book a 30 Minute Call[email protected]Creative strategy and creative production for paid advertising. In plain terms: we figure out what your ads should say and to whom, then we make those ads at the volume modern platforms demand. Platforms like Meta now decide who sees an ad by reading the ad itself, so the businesses that win are the ones that keep supplying strong, varied creative. That is the problem we solve.
We work alongside your media buyer or in-house team, and we never touch your ad account. They run the ads; we plan and produce what runs, and read each batch with them.
Every ad wears out. The platform shows it to the same people too often and results fade. We read each batch with your team or media buyer and keep new ads in production, so fading winners get replaced before results dip, not after.
Start with one month, paid up front, with no commitment after it. After that, by the month, the quarter or the year.
