Eva + Avo

Livia Brito Campaign

Eva + Avo, a luxury skincare brand, tasked us with creating a media campaign featuring actress Olivia Brito. Working under a tight deadline, our team collaborated to scout locations, staff, and produce all deliverables in just three days.

  • Media
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72 Hour

12

80

With the vibrant backdrop of Miami and the allure of Olivia Brito, our vision was to convey the brand's essence through photo and video content that would resonate with its sophisticated audience. Over the course of 72 hours, our team worked around the clock to bring this blend of brand and influencer to life.

Concept

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Launch

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From scouting the perfect Miami location to coordinating props and arranging travel, time limitations were our biggest challenge. The packed schedule required meticulous coordination among creative directors, photographers, videographers, stylists for hair, makeup, and clothing, as well as support staff.

During the twelve-hour shoot, we completed several campaigns' worth of content, covering everything from fall seasonal products to Black Friday and Christmas sales. Our team produced one national commercial, eight Instagram reels, and over 80 photos showcasing various looks. This provided Eva Avo with all the assets they needed to thrive during the busy holiday season.

Result

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Ana Poala
Head of Brand
The Herd helped us pull together a very large scale shoot in a short amount of time. Their skilled production team, set-direction, and creative ideas helped us launch our campaign within 6 weeks!
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